Becca's Mind: It's all about being catchy

The following blog is about simplistic but eye-catching and well-designed logos. It makes so much sense after looking at quite a few that it's not about being fancy, or overly designed, it's about identifying and peaking interest within seconds of viewing. The correlation of the product or service, to the branding needs to be directly relating to one another. This will quickly identify who is/are it/they? and why you want/ need them! The thought and creativity put into making these clever logos show that it's possible to think of something catchy! Note: If it doesn't flow, it shouldn't go (lol. I came up with that myself.. hey it made me smile:)) I have found it helpful to explore words that have to do with what is being sold, what is the name of the company, and what is the target market. These are all things that have a positive correlation for possible branding opportunities. To further break that down, I like to look at colors, shapes, words and unique key points. At this point, it is a start, making it easier to get those creative juices flowing! If you get stuck... you can always look examples posted here :). They will be inspirational! My favorites are Knoll, Horror Movie, Loop, Pencil and of course Nosey. Please, enjoy them for yourselves now.